The 7 Habits of Highly Effective Event Planners
    We’ve all heard of Stephen Covey’s, “The Seven Habits of Highly Effective People” by now. The book presents seven habits that people do to become effective in achieving their goals. Sure, you can apply those principles to yourself and become an effective person. Here, however, we have a distilled version targeted specifically towards Event Planners. This is our take on The...
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How to Reduce Stress as an Event Planner
  As an event planner, you know how stressful planning an event can be. Heck, even the job itself was listed as the sixth most stressful job of 2012 , right behind Police Officer and before PR Executive. So what exactly makes event planning so stressful? You often find yourself staying up late into the night, working on last minute items and figuring out logistics just days before...
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Sessions and Streams for Your Event
If you are having various sessions and streams for your event, it is most likely that you are organizing and running a larger event. Sessions can include various breakout meetings through the day(s) or meetings that take place at the same time (a concurrent session). Different sessions can have prices or charges associated with them or are a free item to go along with a main event...
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Why Event Planners Should Blog
  Everyone from large corporations, to local businesses, to even possibly your mother, has a blog these days. So why has blogging taken off so rapidly? It’s because there are huge benefits, especially for an event planner. Let’s take a look at some of these benefits and why you, as an event planner, should start blogging.   Event planners can use blogging to share their expertise...
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Benefits of an Attendee List
  Some event planners choose not to display an attendee list due to legitimate reasons such as privacy concerns. However, if event planners can get participants to opt into an attendee list, there are many benefits that are offered to both parties. Let’s take a look at some of them.   One of the benefits of displaying an attendee list is that it could be used as an incentive...
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What Participants are Expecting from Your Event
Most event planners have a pretty good idea of what their customers want from an event. There are, of course, lots of logistical challenges to tackle like venue, food, entertainment, registration and sponsorship. At the core of an event is the participant. More participants mean more revenue, more potential sponsorship, more energy at the conference and more word of mouth to continue...
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Selecting a Merchant Account for Your Event
Accepting online payments for events can be a daunting task. There are many options for the everyday event planner when it comes to using your own merchant account, or a vendor’s merchant account. We will outline some of the features and benefits of both:   Having your Own Merchant Account   1. If you wanted to use your own merchant account to take and receive funds for...
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7 Ways to Integrate NFC into Your Events
Three letters were made mainstream in the past year but have only been buzzing around the event planning industry recently. Even The Big Three (Google, Apple, and Microsoft) have been touting it at all their product releases. It is expected that all future mobile devices will support these three letters: NFC, otherwise known as Near field communication.     In its...
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How to Reduce Event Costs
    Hosting an event can be tough, especially if you’re on a tight budget. So how can event planners reduce event costs without sacrificing quality? Here are a few ideas.   1. Events are happening throughout the entire year, but there are sure to be busy months and slow months. Plan to have your event in the slower months . Venues and vendors are more likely to give you...
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5 Effective Corporate Swag Giveaway Ideas
    If you have attended a conference or convention before, you’ve most likely received some sort of swag; whether that be t-shirts, pens, note pads, flyers, and postcards, among many other items. While it’s understandable that companies want to give away cool items to attract attendees and keep themselves front-of-mind, they also have to make sure to include items that will help...
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